You Don’t Need A Law Degree To Charge A Fee
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I agreed to meet, I love social media, I love watching businesses grow, I just love helping people.
So here we were going over ideas to grow his business with social media, to market it so that it goes viral and fast. I was sharing knowledge and experience accumulated over years and years of failure/mistakes and then success with my friend.
At the end of our meeting he had that look of satisfaction in his eyes … the eyes of someone excited to start and rock out on his business!
2-3 months later I was sitting on the toilet sit at work (don’t judge me I needed a secure line).
I needed help/assistance for my business … specifically legal advise for taxes. Fortunately my friend, the one I helped with social media advice popped into my head. Not surprisingly though, because he was a lawyer.
I dialed the number … ring ring ring … he picked up.
I told him I needed some advice … advice regarding legal issues on taxes. He said he could help me out, but recommended that my company pay a retainer fee for his advice. The cost … N250,000 a year.
I told him that I could not afford it … he said I could borrow money. I asked him for a discount or a much lower price … he said this was his source of income … his degree … thus he could not bargain much.
With minimal price movement, the call ended.
After the call I remained on the toilet seat thinking. Thinking about the free social media advice I had given some months back. Why didn’t I charge a retainer fee or charge something for my experience?
And here is the problem with a lot of people … including me. And it is that we subconsciously see some of our non-degree experiences as non-marketable and thus not worthy to charge people for. We feel because we don’t have an official paper degree or because it comes so easily to us that we cannot charge for our talents.
We think that knowledge like using social media or marketing or speaking is not worthy of being charged for. So we run around meeting up for free, giving advise for free, telling people how to avoid costly mistakes for free.
But when we turn around to those same people … lawyers, accountants, engineers etc, they hit us up with retainer fees, consulting fees. A plethora of fee based on and justified by their degrees … its like they forgot about our free social media advice. Or maybe we let them forget by giving it out for “free.”
So I am here to remind you (and me also) …
“You don’t need a College Degree to Charge a Fee!” THE END
PS: I do charge consultant fees, but I find myself accidentally giving out free advise from time to time. I guess this article is a push for me to remember the value of what I am bringing to the table.